Our Story

Wisdom Begun is a proud member of The Great Stuff Company family of websites.

Founded in 2015, The Great Stuff Company is a young e-commerce business trading in the USA and worldwide. We are a ‘mom and pop’ family business and our aim is to provide high quality products, great customer service and useful information to families just like us. There are two other brands under The Great Stuff Company umbrella. Stuff4Homes, which focuses on great products and clever ideas for the home and the office, and Stuff4Tots, which provides parenting tips and lovely products for babies and toddlers.

The Great Stuff Company was founded by Louise and Michael Oliver; and we still run the company hands on every day. We have two lovely little children and we set up this business to allow us to provide for them and, at the same time, be around at home to watch them grow up.